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LEGENDAIRY

art director

Bryan Satalino

Recognition

Junior restaurant show
Tyler School of Art
2nd place overall faculty award

Legendairy is an ice cream franchise that draws inspiration from fantasy adventure books and classic and contemporary fairy tales. When folded, the menu appears to be one illustration. As you open the menu you travel through the illustration and follow along with the story. The shades of blue give the illustrations atmospheric perspective and depth. The use of cut paper to create dimensionality is continued from the main menu to the carrier through the sword handles on the sides. The customer appears to carry a sword. The creatures are used as icons to indicate flavor.